McDonald’s Singapore has launched an exciting promotion for McGriddles enthusiasts, offering 100 limited-edition McGriddles jackets to the top 100 fans who purchase the most breakfast McGriddles through the McDonald’s app between 8 and 21 August 2024. This unique collaboration with renowned designer Mr. Sabotage (Mark Ong) aims to reward the most dedicated fans. Additionally, those who missed out on the jackets now have a chance to win McGriddles tote bags by continuing to buy McGriddles until 18 September 2024.
Background
The McGriddles® x SBTG merchandise promotion is part of McDonald’s ongoing efforts to engage with its loyal customer base. The promotion period for the tote bags runs from 5 September 2024 to 18 September 2024. Winners will be notified via Electronic Direct Mail (EDM) one week after the promotion period ends, with details on merchandise collection at McDonald’s Singapore Headquarters.
Promotion details
From 8 to 21 August 2024, McDonald’s Singapore offered the limited-edition McGriddles jackets to the top 100 fans who purchased the most breakfast McGriddles through the McDonald’s app. This promotion was a collaboration with Mr. Sabotage, a well-known designer, adding a unique flair to the merchandise. A leaderboard was displayed on the McDonald’s app from 5 September 2024 to 23 September 2024, allowing participants to track their progress. However, it was noted that the data might not be updated in real-time, with an “as of” date shown at the bottom of the leaderboard.
Tote bag promotion
For those who missed out on the jackets, McDonald’s Singapore is now offering McGriddles tote bags to the top purchasers of McGriddles until 18 September 2024. This promotion continues to incentivise fans to enjoy their favourite breakfast item while competing for exclusive merchandise. Ruth Chai, a McDonald’s spokesperson, mentioned, “Wake up babe, more merch just dropped,” highlighting the ongoing excitement around the McGriddles promotions.
Merchandise collection
Winners of the McGriddles tote bags will be notified via EDM one week after the promotion period ends. The collection of the merchandise will take place at McDonald’s Singapore Headquarters. This ensures that the winners have a clear and organised process for receiving their rewards.
Future implications
McDonald’s Singapore’s innovative promotions, such as the McGriddles® x SBTG collaboration, demonstrate the brand’s commitment to engaging with its customers in creative ways. These promotions not only reward loyal customers but also generate buzz and excitement around McDonald’s products. As the company continues to explore unique collaborations and promotions, fans can look forward to more exclusive merchandise and exciting opportunities in the future.
